Social Media is the new thing. Some people react with
skepticism, perhaps the same people who said email was a fad. You
only have to look at Facebook to see that this is a
game-changer.
In our own office staff are getting involved, and not just the
Gen-Xer's. Heck I use it now and have found it useful as a
communication tool with many of my friends. Lots of so-called
experts are offering advice and on the best way to use Social Media
like this to help our clients, and frankly I'm skeptical about some
of it.
I read an article link provided by a friend on Twitter (Craig
Rowe- Clear Rick - http://bit.ly.cqRqru ).
Apparently, if I am going to a player in the world of Social Media,
I'm supposed to share 6 comments a day and one great idea per week.
I don't have a problem with one idea per week but 6 comments a day?
That's 30 comments a week or over 1,000 per year. I'd question the
ability of getting any work done, if I spent all my time Tweeting,
Blogging and 'Joining the Conversation". It seems that
putting out that much information is a great way to fade into the
gossip, garbage and white noise that makes up much of the
internt.... but if you have the time to search through it, you can
learn some amazing things.
So, we are introducing Facebook, Twitter and Blogs as a way to
get better information out there to our clients and business
partners. but I have some promises to make to those of you who
would like to get some good information but don't want to be
bombarded with useless emails, tweets and facebook updates:
Information we send you will be limited to:
- Information to help reduce your business or personal Total Cost
of Risk™ costs
- Tools to help you better understand insurance or risk
management.
- Information to help us get to know each other a little better
so that we can understand each others needs.
"Like" us on Facebook at
http://www.facebook.com/pages/Wedgwood-Insurance-Limited/339685234035?ref=search